Users

anyone who has interacted with your platform at least once is defined as a user user properties user properties are the attributes that define your users they provide information of who your users are, how they are identified, where they are coming from, what their behavior is and how they are engaged with your business all the properties are captured by the integrated sdks as and when the user interacts with your platform these properties provide valuable aid in segmenting the users based on various attributes and also help in creating custom campaigns to engage a particular segment with this significantly helps in ensuring that the right campaigns are retargeted to the right users types of user properties 1\ system generated properties 2\ custom properties below table depitcs all the user properties captured by vizury user property description app version the version of the application installed api version the version of the api city the city of the user country the country of the user vizury id age the age of the user gender the gender of the user email the email id of the user language the language of the user customer type the type of user loyalty loyalty points assigned to each user days last seen the number of days since the customer interacted with your platform last visit date the last date on which the user interacted with your platform last visited stage the last page on which the user interacted days last purchased the number of days since the user made a purchase last purchase date the last date on which the user made a purchase order price the total price of the order placed by the user products count the total number of products seen by the user purchased categories the category of the products purchased visited categories the category of products visited by the user total carts the total number of carts created by the user total purchases the total number of purchases made by the user total visits the total number of times the user has visited your platform install date the date on which the user installed your application install source the source from which your application was installed un install date the date on which the user un installed your application uninstall likelihood the predictive score of likelihood of the users who are about to uninstall your application visited urls i the url through which the user visited your platform visited urls ii the url through which the user visited your platform visited urls iii the url through which the user visited your platform cookie unique identifier assigned to the user section the subpage the user has visited level the subpage the user has visited adv type the platform(web/application(ios/android)) of the user gcmid the google cloud messaging id given to the user fp2 customer relationship id fp34 google analytics id catid the category id of the product subcat1id the subcategory id of the product visited/added to cart/purchased by the user subcat2id the subcategory id of the product visited/added to cart/purchased by the user pid the product id of the product visited/added to cart/purchased by the user pid1 the product id of the product visited/added to cart/purchased by the user pid2 the product id of the product visited/added to cart/purchased by the user pid3 the product id of the product visited/added to cart/purchased by the user price1 the price of the product the product visited/added to cart/purchased by the user price 2 the price of the product the product visited/added to cart/purchased by the user price 3 the price of the product the product visited/added to cart/purchased by the user orderid the id of the order placed by the user ecmisc(1 13) these are the custom user properties that your business pass density dpi the pixel parameter(dots per inch) of the user’s screen sw the width of the user’s screen sh the height of the user’s screen ipaddress the ip address of the user user agent the user agent of the user url the url of the user emuiversion the emui version of the user