---
title: Journeys
slug: xS0t-journeys
docTags: 
createdAt: 2021-01-19T06:05:59.000Z
---

Journeys are the logic based, workflow builder which enables you to visually create a roadmap of your user journey to onboard, engage, covert and retain your users.

![](https://archbee-doc-uploads.s3.amazonaws.com/GarybocXutX5z03hF58_X/6lVNNO6DhOKkv-3hHWmJI_screenshot-2021-03-10-at-3.51.26-pm.png)

Journeys serve as a flexible, drag and drop platform to create a marketing campaign where all your communication channels are unified, helping you deliver incredible experiences throughout a user's lifecycle.

Journeys help you deliver high-value consumer conversions by empowering marketers to seamlessly craft unique consumer journeys and enables timely decision-making across multiple touch-points which allows you to strategize your marketing efforts and reduce ROI while increasing your efficiency.